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Locate a for-profit or non-profit organization with a reputation for having a weak social media presence.

Locate a for-profit or non-profit organization with a reputation for having a weak social media presence. (NOTE: Please avoid Apple and Trader Joe’s since they have made a strategic choice to remain off social media.) Provide an analysis of the organization’s social media efforts as they relate to central audience, organizational mission and social media implementation. The report must include the information in the order listed below, in 5–7 pages with 8 references in addition to the course textbook. The title and reference pages are not to be included in the page count. You are to use the APA format.Discuss the organization’s history, mission, and current status/standing in its field. This includes a comparison of 1 or 2 of the organization’s primary competitors.Provide a thorough analysis of the central audience that the organization targets for product and/or services. This analysis must offer a clear picture of psychographics and demographics.Discuss the primary types of social media the organization currently uses. Include a discussion about the current user demographics of each social media.Given what you know about the organization’s central audience and the social media it uses, how well does the organization implement each social media to brand itself and engage its audience? Be specific in your critique. Compare your organization with examples of best practices of organizations that are using these social media effectively.