Advertising and promotion
The purpose of this project is to work on developing an integrated marketing communication plan for a small business / organization. This business hires you to get guidance and original ideas to help them create awareness, attract and satisfy clients, increase engagement, increase sales and revenues, increase loyalty. You will be evaluated on the overall quality of the plan (content), originality (creative propositions), and presentation (layout of your report/presentation, spelling and grammar, references).see the addtional material please.
